The mission of the Group's Research & Innovation is founded on two main directions: (1) developing new businesses through the identification of value creation areas, and (2) driving significant improvements in internal processes, moving beyond the concept of continuous improvement.
The methodology for developing an Innovation Project at Cereal Docks consists of several stages:
- Idea Generation: Creating and gathering innovative ideas.
- Hypothesis Alignment: Verifying the innovation hypothesis within the relevant context.
- Project Design and Monitoring Flow: Using a hybrid approach that combines agile and traditional methods to manage uncertainties in innovative projects, applying the internally developed Progressia method.
- Need/Market Assessment: Analyzing market needs and conducting related technical evaluations.
- Validation for Next Stages: Assessing progress, identifying necessary modifications, and deciding on project continuation or closure.
The document delves into Cereal Docks' innovation process, which follows the internally developed method called Progressia, as described in the article "Introducing Progressia: A Simple, Field-Validated Method for Technological Innovation" (CERN IdeaSquare Journal of Experimental Innovation, 2024; 8(2)). This method combines two frameworks to track and monitor project progress while simultaneously evaluating their value in both economic terms and technological validation. It integrates a Market Ladder with the TRL (Technology Readiness Level) ladder, which tracks technical advancements.
This document serves as a valuable resource for understanding how Cereal Docks approaches research and innovation, creating value through rigorous methodologies and strategic collaborations, and providing examples of the adopted approach.
